Stephen Colbert's Free Speech Problem

Some commentators in the WSJ gloat that Colbert has found it difficult to set up a PAC as a comedic stunt ridiculing the Citizens United ruling.  But his experience is illustrative, nonetheless.  One could take it to show that if the rules are hard enough, only the really rich can navigate them. That leaves us with only the rich having genuine free speech. Is that what we want in this country?  On the other hand, Colbert's main problem is that he has a media presence.  Perhaps others without that handicap can do a better job of riduculing the ridiculous ruling.