There is a giant over the horizon.
The average time from order to delivery, including assembly and testing, is 5.7 days. That's as quick as Dell in the US - though Dell offers online ordering and home delivery (a model that Legend is only now developing in a nation slow to embrace ecommerce and shipping). All this is enough to get the attention of Michael Dell himself, who says that he fears Legend more than any other company in the world.
Never heard of it? This dragon is in China.